Sensodyne toothpaste is a dentist-recommended toothpaste brand for sensitive teeth. For nearly 60 years, Sensodyne has created unique formulations to help people overcome tooth sensitivity while still providing the benefits of fluoride, cavity protection, fresh breath and whitening to maintain healthy teeth. Sensodyne Rapid Relief toothpaste is a daily fluoride toothpaste that provides clinically proven rapid relief for sensitive teeth. It works in just 60 seconds to relieve tooth sensitivity when directly applied to the gums with a fingertip. Sensodyne Rapid Relief toothpaste uses an active ingredient called stannous fluoride, which helps in quickly building a layer over exposed dentine and thereby creating a physical seal over sensitive areas of your tooth for fast action on sensitivity. It not only provides fast relief and builds ongoing protection with every brush but also protects your teeth from sensitivity triggers so that you can enjoy your favourite foods and drinks without the worry of sensitive teeth. For best results, brush for two minutes, twice daily. How to Use - Brush twice daily with approximately 2 cm of paste but not more than three times, minimize swallowing and spit out. For rapid relief, squeeze a small amount on a clean fingertip and gently rub on the base of the sensitive teeth for 1 minute to a maximum of two times per day. Composition Sorbitol, Purified Water, Precipated Silica, Silica, Glycerol, Strontium Acetate, Sodium Methyl Cocoyl Taurate, Xanthan Gum, Titanium Dioxide, Sodium Saccharin, Sodium Fluoride, Sodium Propyl Hydroxybenzoate, Sodium Methyl Hydroxybenzoate Features Sensodyne Rapid Relief toothpaste starts to act on tooth sensitivity in just 60 seconds, works fast and builds ongoing protection with every brush. It has a formula that actively targets sensitive areas of your teeth, builds a protective barrier over sensitive areas, to protect your teeth from sensitivity. Sensodyne Rapid Relief toothpaste not only provides fast relief and builds ongoing protection with every brush but also protects your teeth from sensitivity triggers so that you can enjoy your favourite foods and drinks without the worry of sensitive teeth. This toothpaste also contains fluoride that strengthens teeth and prevents tooth decay. Proven to provide all the benefits of regular toothpaste.