Fresh Moments Kids Toothpaste with natural strawberry flavour is a fantastic for effective cleaning, cavity protection, plaque removal and enamel care. Infused with a burst of freshness and fun, it makes your child's oral care routine a delightful experience, also promotes a healthy and joyful smile. Cavity protection • Plaque removal gently • Infused with strawberry flavour • Suitable for kid’s above 12 months • Free from paraben • Free from preservatives • SLES/SLS Free • 100% vegetarian • Sugar Free With Xylitol- It helps to prevent cavities by inhibiting the growth of cavity - causing bacteria in the mouth. • Free from fluoride - Fluoride is recommended for usage only after a certain age. Hence it is not suitable for babies. • Low Abrasive- Gentle yet effective cleaning for kid’s teeth with a minimally abrasive formula. Non-Fluoridated, Non-Foaming Toothpaste