What you’ll learn  ✅ Perform industry analysis  ✅ Execute competitor analysis  ✅ Apply the Five forces model  ✅ Assess the bargaining power of suppliers and clients  Understand the threat of substitute products and new industry entrants  ✅ Apply Game theory in practice  ✅ Study how competitors behave: Cooperation or Competition  ✅ Focus on the way companies acquire a competitive advantage  ✅ Study the three main competitive strategies: Cost leadership, Differentiation, and Niche  ✅ Discuss the advantages of vertical and horizontal integration  ✅ Learn how to perform a SWOT analysis in practice     🧑‍💼If you want to be a business owner or a corporate executive whose job involves business decisions, then you will certainly need to master three fundamental disciplines:  📌 Business Strategy  📌 Management and Leadership  📌 Marketing Strategy    There is no way around that. It is possible to be an entrepreneur and a CEO with an engineering background and without an MBA or a business degree; what is not possible is being either of those things without having a clue about:  🔰 The industry life cycle model and its four stages: Introduction, Growth, Maturity, and Decline  🔰 Porter’s five forces model  🔰 The bargaining power of buyers   🔰 The bargaining power of clients   🔰 The threat of new entrants  🔰 The threat of substitute products  🔰 Game theory  🔰 The typical company lifecycle  🔰 What a competitive advantage is  🔰 How to choose the optimal competitive strategy: Cost leadership, Differentiation, or Niche  🔰 The dangers of pursuing a hybrid strategy  🔰 How to choose whether to grow organically or through M&A  🔰 The difference between horizontal and vertical integration  🔰 The advantages and dangers of outsourcing  🔰 How to apply a SWOT analysis in practice    These are interesting and important topics and you can’t expect to build a solid business if you have not studied them in detail.  This is precisely why this is an excellent course! Each of these concepts is explained in a clear and effective way and we touch on all topics with the necessary level of detail.  The course contains plenty of real-life examples, which makes it even more fun and easy to understand.